MarketWide Releases


MarketWide's Amazing Speed

September 30, 2008

A breakthrough in our host engine design has led to a stunning increase in campaign performance during selection processing. In our test environment, a campaign containing 1,042 selection cells went from 01:40 (one minute, forty seconds) to an astonishing seven (7) seconds, a 22-fold improvement in run time!


DSI Announces the Release of MarketWide 3.0

September 30, 2008


Decision Software Releases MarketWide 2.0

May 1, 2005




Press Releases


Decision Software Partners with Creative Automation

May 11, 2009





Published Articles


Customer-Centric Marketing – Part II

Marketing Advents


How Customer-Centric Marketing Impacts Databases

Marketing Advents


Mind Your Business Database

Direct


CRM is a Four-Letter Word

Direct


Put Your Money in the Right Place

Direct


If It's Broke, Fix Something Else 

Direct


Normalizing is Abnormal 

Direct


Ask for Nothing - and Get It:

A case against using nulls in marketing databases 

Direct