Marketwide’s Amazing Speed

A breakthrough in our host engine design has led to a stunning increase in campaign performance during selection processing. In our test environment, a campaign containing 1,042 selection cells went from 01:40 (one minute, forty seconds) to an astonishing seven (7) seconds, a 22-fold improvement in run time!

  DSI Announces the Release of MarketWide 3.0

Press Releases

Decision Software Partners with Creative Automation

May 11, 2009

Decision Software Releases MarketWide 3.0

September 30, 2008

Decision Software Releases MarketWide 2.0

May 1, 2005

Decision Software Releases MarketWide 1.0

January 1, 2004

DMW Partners with Decision Software to Offer TopDog 

May 15, 2002

Published Articles

Customer-Centric Marketing – Part II

Marketing Advents, April 1, 2008

How Customer-Centric Marketing Impacts Databases

Marketing Advents, May 1, 2008

Mind Your Business Database

Direct, April 2005

CRM is a Four-Letter Word

Direct, October 2003

Put Your Money in the Right Place

Direct, September 2003

If It's Broke, Fix Something Else 

Direct, May 2002

Normalizing is Abnormal 

Direct, March 2002

Ask for Nothing - and Get It:

A case against using nulls in marketing databases 

Direct, February 2002